For more than 150 years, TAG Heuer has faced down every challenge, and then pushed past it. By defying the time-honoured conventions of Swiss watchmaking, it has led it to ever higher levels of precision and performance. It makes its own rules, chooses its own path, never quits moving forward, never compromises, and never cracks under pressure. Our enviable, in-house watch area portfolio continues to grow from strength to strength with the newly completed TAG Heuer installation.

After a labour intensive fortnight, work was completed at our Harborne showroom last month showcasing a stunning new area where our clients can embark on a sales journey alongside the extensive range of timepieces.

The famous words ‘#DontCrackUnderPressure’ make a powerful impact showcasing the brand and their values, whilst leaving Rudells clients in awe of the watch making skills of each intricately crafted piece.

Celebrating the launch of our brand new in-house area, we have an exciting competition to get you geared up for the summer.

A black, leather TAG Heuer wallet is eagerly awaiting the tenancy of one lucky winners back pocket. To enter into our competition, all you need to do is like and share our Facebook page (please follow the link below) for a chance to win this fantastic prize.


By Charlotte Skinner